This is the first in a series of posts in which I will compare the two most favored blog platforms, Typepad and WordPress. The purpose of this is not to crown a winner in a contest, rather to help you find the blogging platform that is right for you. One of the difficulties in […]
Show Google Some SEO Love
Google has been on a tear. In the last year they have: Added Google Profile Enhanced Google Local Launched Google Social Search Introduced Google Wave and Google Buzz And just this week, they have ramped up Google Apps with Google Marketplace I'm sure most people are taking a wait and see approach to much of […]
Feng Shui Productivity from the Web
Here's a productivity tip that will save you time and energy. And it's so simple. Which is exactly why it works. You have a recycle bin on your laptop that you use to discard unnecessary computer files. You toss them into the recycle bin and empty it periodically. Why not do the same with your […]
12 iPhone Apps for Small Business Efficiency, Learning, and Sharing
These are my favorite iPhone apps that help me as a marketer, entrepreneur, and small business owner. I have organized them by category. I hope you find a few you can use. Most of them are free. Please leave a comment to share your favorites so we can learn from your personal experience. The name […]
The Risk and Reward of Social Media
Yesterday we had a lively discussion about how to be fearless with your social media marketing, and in the process, to keep getting better every day. As most of know, the process of getting better occasionally involves some obstacles. That's the way life works, but it can be managed. I've recently been observing an example […]
Fearless Social Media Marketing
Tomorrow We'll Be Better This quote by Google co-founder Sergey Brin says it all. "We knew that Google was going to get better every single day as we worked on it, and we knew that sooner or later, everyone was going to try it. So our feeling was that the later you tried it, the […]
Using Video to Sell Creatively
Relationships Selling When most of us think of using video on the social networks, it is often with the vision of having that video go viral. Not that we necessarily want to be worldwide celebrities – or do we? That's exactly what can hold you back. If it happens, that's wonderful and something to celebrate. […]
Social Media Lessons from College Communities
One of the basic principles of the social media platform is its use for building community. This weekend our family traveled to The Ohio State University campus with our son Zak to take a second look at their business school. There is one word I heard again and again: Community. For me, this is both […]
Why So Many Bloggers Quit
Because they do not understand the process. The reason they do not understand the process is they do not trust it. They don't trust it because they cannot see how it works. When you cannot see, you get impatient. And the more impatient one gets, the more you fight for control. Before long, you stop […]
My Favorite Social Media Action Tools
Listening may be the most valuable social media activity for your business. However, listening is a form of learning that only matters if you then take action. In this time of information overload, you have to grab information when you see it- so that you can take action when you need to. These are my […]
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