Small businesses do not have the resources of larger companies, which is why they have to rely on what they do best – being flexible and maneuvering with greater speed. This is why mobile devices are ideal for capitalizing on your small business capabilities.
Where Do You Get Your News?
September 14, 2010 by Jeff Korhan
A recent Pew Report indicates nearly 34% of the respondents in their survey are now getting their news online. This is significant for small businesses. While radio and newspaper news sources are losing ground, television is indeed holding its own. Yet, what is significant is that most small businesses have never had the financial wherewithal […]
Video Presentation Skills
September 13, 2010 by Jeff Korhan
Video presentation skills are essential for marketers these days. Used properly, video can dramatically enhance your credibility and professionalism. We tend to admire those who are engaging behind the camera; because most of us know it is not as easy as it looks. Fortunately, there are specific skills involved, and that means they can be […]
About.me and You Mr. Jones
September 12, 2010 by Jeff Korhan
About.me is a new personal profile site that is preparing to launch very soon, and they are giving you an opportunity now to claim your preferred identity. Given that the social Web is becoming increasingly personal, you should take swift action.
How Blogging Enhances Your Sales Presentations
September 8, 2010 by Jeff Korhan
Most people probably think of blogging as writing. Yet, after years of consistent blogging, I have come to realize that it is much more than this. The interaction and engagement associated with blogging also make it a digital form of speaking – one that can significantly enhance your sales presentations with any size audience. More […]
Can Social Media be Effectively Outsourced?
August 26, 2010 by Jeff Korhan
Given that the intended purpose of social networking is connecting and interacting to build relationships with real people, it not only seems ironic to outsource these activities, but counterproductive as well. Nevertheless, lets take a closer look to fully understand the dynamics involved. (click to enlarge) Transparency Always Works When we see your smiling face […]
How to Start a Blog
August 25, 2010 by Jeff Korhan
Despite the millions of blogs in the blogosphere, it is still a fact that the percentage of small business bloggers in any industry other than technology is less than 10%, and probably much closer to 1%. Let’s take a look at some of the common challenges, some solutions for overcoming or working around them, and […]
Social Connectivity is a Human Need
August 23, 2010 by Jeff Korhan
A recent study indicates that college students who are active Facebook users are more likely to make new friends, get involved, and therefore, go the distance and ultimately graduate – in other words, succeed. My friend Richard Heller and me at a Green Industry Event The Paradox of Social Media Technology This study validates what […]
Thank You Small Business Readers
August 19, 2010 by Jeff Korhan
Yesterday I received some very fine news that I feel compelled to share, for one thing, because there is a story behind it that can help your small business. Small Business Bloggers Justin from Technorati sent me an email with a request to get back to him, and we had a preliminary discussion today. Technorati […]
Locate Your Friends with Facebook Places
August 18, 2010 by Jeff Korhan
The new Facebook Places location-tagging feature that is due to launch any day now is sure to reignite the privacy debate. It appears to have the capabilities of location-based services such as Foursquare, Gowalla, and Loopt, and a whole lot more. If you are unfamiliar Foursquare, this post will give you an overview of one […]
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