Google+ Goes Big and Bold

It is clear that Google+ is not sitting back waiting to see what Facebook does next. On the contrary, they are making bold moves. The recent redesign of Google+ promises to take it from an identity service to a true social destination that now boasts 500 million users. In the meantime, Facebook continues to roll out […]

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Why I Write

Writing for me is a process of going to a place that is uniquely personal to create something of value. Meditation accomplishes the same thing, but how it works to manifest physical reality from thoughts is not as obvious. That said, I find it interesting that many of the writers I know also meditate. Writing is […]

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The One Right Thing Practice

What one thing if you did it consistently will have a major impact on your business this year? The challenge is simple:  Focus on what matters most and do it with unwavering consistency. This may seem like one challenge – but there are two essential components to it. #1 – Doing What’s Right Our society […]

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Engage Social with Your Sales Process

While social media is becoming part of the fabric of our personal lives, it is far from mainstream when it comes to mainstream businesses. You may be surprised to learn that percentage of businesses NOT using social media is much greater than those that are. Actively using social media does not mean you have a […]

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The Facebook Trust Dilemma

The recently announced Facebook Job Board has inherent risks for everyone –  users, advertisers, and Facebook itself. Facebook became what it is today by innovating – “moving fast and breaking things.”  While that may be a viable strategy for a start-up, by social networking standards they are now an established business. Do you think IBM […]

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Fun with Facebook Comment Emoticons

If you believe as I do that Facebook is for showing off – then this is for you. Facebook has now activated emoticons for comments – those little versions of the smiley face and more. They will not work for status updates – only comments. Friendly emoticons are a great way for businesses to humanize […]

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Built In Social Business Expectations

What would you think if you visited your favorite store and they were closed? Over time customers develop expectations, and one of them is that your business is open, ready, and willing to serve. If you operate a small business you understand this. You open and close on time, and follow a number of other […]

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When Users are Not Customers

The Ideal User Experience Google’s mission is to deliver the most relevant results for ANYONE performing a search within their platform. Google knows their customer. It’s any person doing a search query, regardless of whether that search is for business or personal reasons. When Google focuses on providing the best user experience, they are equally […]

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LinkedIn Pages Like Facebook and Twitter

LinkedIn is making some smart moves to personalize LinkedIn Company Pages, effectively creating a look and feel that is much like that of a Facebook page, while also respecting the professional culture of LinkedIn. Personal is the New Professional People do business with people first, and then with the companies that stand behind them. The […]

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