You don't know what you don't know if you are relying on the major search engines for what is relevant on social Web. Google, Bing, and Yahoo do a wonderful job of indexing, but they are not yet playing in THE GAME that is shaping our social Web: Real-Time Search. Google will occasionally index one […]
The Emerging Intersection of Social Search
May 27, 2010 by Jeff Korhan
My high school drivers education teacher was passionate about safe driving. I'm sure he would be pleased to know that over 30 years later I cannot drive through an intersection without thinking about him. Why? Because his number one rule was that you NEVER change lanes at an intersection. Better to stay in your lane […]
The Business Paradox of Facebook Privacy
May 26, 2010 by Jeff Korhan
Soon you will be able to get a first hand-look at the new Facebook privacy enhancements that were announced today. And you will discover that not much has changed. They are just playing ball so that you will stick around to support this burgeoning social search engine that you are helping them to create. A […]
The Seesmic iPhone Social Media Power Tool
May 22, 2010 by Jeff Korhan
It isn't often that a social media tool comes along that I feel compelled to dedicate a post to, but the new Seesmic iPhone app deserves it. To be perfectly honest, I was wondering why Seesmic did not have an iPhone app. Months ago I suspected they were working on one. After a while I […]
TypePad Blog or Website with WordPress Blog?
May 19, 2010 by Jeff Korhan
A few years ago I predicted that blogs would replace Websites. That is precisely why I anchored my Web marketing to this blog. I am confident I will look back on that decision as one of the best in my career. And I have no doubts that I will feel the same about my decision […]
Are You From the Future – Robert Scoble
May 12, 2010 by Jeff Korhan
This is not a typical post for me. Normally, I am providing original, in-depth commentary on the human aspects of using social media for your small business. Occasionally, I will carefully explain how a piece of this technology works. And I have every intention of doing that for Google Apps in the very near future. […]
No Social Media Take-Backs
May 7, 2010 by Jeff Korhan
As we become increasingly connected to each other on this social Web, the likelihood of us staying connected is inevitable. There will be no take-backs. There is a stickiness to the Web. Whatever gets indexed has some serious staying power. And that means our Web relationships have some serious staying power, which of course is […]
Good News for Bloggers
May 5, 2010 by Jeff Korhan
Today Google introduced some changes to how it presents you with search results. If you are a blogger, you will be especially interested in the option to select NEWS and BLOGS. (Click Image to Enlarge) What this means for those of us that have invested hundreds or even thousands or hours into our blogs is […]
Marketing Trends on the New Social Web
April 29, 2010 by Jeff Korhan
It is truly amazing how quickly the social Web is changing – and how that is changing the business of Web marketing. Yet, if you take the time to learn the trends, you will be better equipped to maximize the results from your online marketing efforts. Here are some of the recent trends I'm noticing. […]
Facebook LIKE is Like an Open Book
April 24, 2010 by Jeff Korhan
If you thought social media was making your life an open book, you had better fasten your seat belt because Facebook’s new features are guaranteed to take all of this ahead a full quantum leap. What I am talking about is the new Facebook LIKE button that you may be already seeing. It seems very […]
