So, are you one of those motivational speakers? This is a question I’m often asked. When you are a professional speaker you have to be prepared at every turn to explain what exactly it is you do – as well as how and why. Sometimes I’ll admit to being a motivational speaker just to get the conversation […]
Being the Future Now
July 5, 2012 by Jeff Korhan
Businesses traditionally set annual goals, work toward their accomplishment, and then start the process all over again at the end of the year. The problem with this process is the tendency to stay on the same path until forced to respond to a major obstacle. A better approach, one that even larger organizations are now […]
The Channel of You
July 2, 2012 by Jeff Korhan
Your business channel is you. It’s often personal and at the core of what your business does well to create healthy relationships with the communities you serve. Channeling Your Highest Value Value always starts at the source. What your company cares deeply about is exactly where you should begin when designing your social media communications. […]
Local vs Location Business Marketing
June 26, 2012 by Jeff Korhan
When it comes to business marketing, there is an important distinction to be made between local and location. Local businesses have a distinct advantage due to their physical location – proximity to a population of potential buyers. Yet, ever business can capitalize on local, because in addition to location, it is affected by a number of […]
Stories Sell and Set You Free
June 20, 2012 by Jeff Korhan
One of my first experiences involving the successful use of story for practical business purposes was as an aspiring landscape contractor – the owner of a mainstream small business. My company was beginning to deliver really nice quality work, but we had yet to land that special project that we hoped would distinguish us in […]
Facebook is Friends and Google+ Business
June 10, 2012 by Jeff Korhan
Recent events involving Facebook, Google+, and other social media channels suggest businesses are now facing important decisions with respect to the allocation of their social media networking and marketing resources. Today I was preparing to make a legal right turn into a clear lane after stopping at a red light. Just as I was about […]
Get More from Your Email Marketing
May 22, 2012 by Jeff Korhan
How do you get the most out of your email marketing campaigns? Get the attention of your audience. This means giving them something of value at every turn. Since giving away real products for free is probably not feasible, the logical alternative is delivering quality informational content that will help them do more of what […]
Facebook vs LinkedIn – Is a Public Company Better?
May 20, 2012 by Jeff Korhan
Now that Facebook has finally gone public, investors and marketers alike are making comparisons with LinkedIn, a social network that went public one day shy of a year ago. I bought ten Facebook shares just to have a reason to periodically check-in and stay involved with the future business plans of Facebook, more as it […]
The Art and Science of Social Caring
May 17, 2012 by Jeff Korhan
How many times have you heard someone comment that they do not care about the idle chatter their connections publish on the social networks? This may be what they enjoyed for lunch, how blue the sky is today, and that they are loving life or otherwise … HAVING AN AWESOME DAY! The truth is you […]
Want to Be Luckier, Smarter, and Happier? Connect the Dots
May 13, 2012 by Jeff Korhan
What could happen if you made a commitment to reconnecting with just a few of your former prospects or customers every day? If your experience is anything like mine, you will get luckier, smarter, and happier. I’ve recently been building a daily habit of reaching out to at least 3 prospects or customers – all […]
- « Previous Page
- 1
- …
- 21
- 22
- 23
- 24
- 25
- …
- 70
- Next Page »
