Successful companies seem to make everything look easy, because they have mastered their craft – doing only a few things, and sometimes just one thing better than any one else. In fact, the concept of business best practices is just that – doing what needs to be done and doing it well. In this interview with […]
Google+ Goes Big and Bold
It is clear that Google+ is not sitting back waiting to see what Facebook does next. On the contrary, they are making bold moves. The recent redesign of Google+ promises to take it from an identity service to a true social destination that now boasts 500 million users. In the meantime, Facebook continues to roll out […]
Winning the Social Media Overwhelm Race
Whenever you get behind in any race (assuming you are competitive) – there is a tendency to expend considerable effort to catch up – and that only depletes your resources, thereby pushing you even further behind. Of course, everyone falls behind at some point. This is when you need a new strategy to regain and […]
The One Right Thing Practice
What one thing if you did it consistently will have a major impact on your business this year? The challenge is simple: Focus on what matters most and do it with unwavering consistency. This may seem like one challenge – but there are two essential components to it. #1 – Doing What’s Right Our society […]
12 Business Marketing Trends and Better Practices for 2013
As a small business, you will have to respond to these business marketing trends to keep your business relevant in 2013. As a business owner or manager, the suggested personal marketing practices will prove to be valuable for helping you to better implement them for maximum business marketing benefit. Business Marketing Trends and Practices #1 […]
3 Essential Small Business Writing Practices
You do not have to be an accomplished writer to write things down. You only need to learn how to capture your best ideas, refine them, and then use them to attract more customers. The Internet thrives on useful information and ideas – and so does your business. Knowing this, it is interesting that many […]
The Icarus Deception – Work is Art
The process of doing what you were meant to do can be frightening, and that is why its accomplishment is so rewarding. For one thing, you just may fail. In fact, honing your skills into a viable practice requires that you fail, because the perspective gained from failures and challenges leads to creating your best […]
How to Author, Publish, and Market Your Book
It has been said that there is a book within each and every one of us. While the greatest challenge may seem to be writing your novel or non-fiction business book – and it is indeed a challenge to do it well. That is nothing compared to getting those books into the hands of readers. […]
Engage Social with Your Sales Process
While social media is becoming part of the fabric of our personal lives, it is far from mainstream when it comes to mainstream businesses. You may be surprised to learn that percentage of businesses NOT using social media is much greater than those that are. Actively using social media does not mean you have a […]
The Facebook Trust Dilemma
The recently announced Facebook Job Board has inherent risks for everyone – users, advertisers, and Facebook itself. Facebook became what it is today by innovating – “moving fast and breaking things.” While that may be a viable strategy for a start-up, by social networking standards they are now an established business. Do you think IBM […]
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