To make your marketing memorable you have to make it so colorful, so exciting, and so different from anything that has previously been imagined that it cannot possibly be forgotten. The foregoing statement is an adaptation that paraphrases a quote from Moonwalking with Einstein: The Art and Science of Remembering Everything, by Joshua Foer. It’s […]
3 Ways to Earn the Respect of Your Community
June 2, 2011 by
For some time now I have been considering joint venture opportunities – partnering with others on projects of a larger scope or duration than I can handle alone. I mentioned this to my wife last week and she asked what skill sets I was looking for in a partner. My mind went blank because I […]
The Best Source of Business Advice
June 1, 2011 by
Have you ever asked yourself what the best business advice was that your ever received? When I was recently asked this question recently, more than a few ideas and habits came to mind – from my parents, consultants and coaches I’ve hired, and friends. However, what I came to realize is the best business advice […]
How To Tighten Up Your Business Model
May 25, 2011 by
Smart businesses understand that a tight description of how their business model will accomplish its objectives – in one or two sentences, is essential for their success. A Sprint or a Marathon? Tech start-ups especially need this high level of clarity because their business cycle is short, one that could be only a matter of […]
