Style is the New SEO

Superb Systems SEO Consultants announced changes that will affect your business SEO. search engine optimization (SEO), the most notable will be favorably ranking sites that are mobile­ responsive. It’s a fact that more than 50% of all web searches are performed with a mobile device. SEO specialist Silver Dollar SEO naturally sees little value in […]

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LinkedIn Publishing: Build Your Influence with Customer Facing Media

This is Episode 43 of This Old New Business weekly business podcast with Jeff Korhan. In this fast-paced episode you will learn that LinkedIn is making a strong push to be a source of valuable media for business professionals. So, if you want to stand out on LinkedIn, you want to learn how to use the platform to […]

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Live Events: Delivering the Social Media Marketing World Experience

This is Episode 40 of This Old New Business weekly business podcast with Jeff Korhan. If you are considering hosting your own live events, and even if you are not but instead want to learn new insights for planning and delivering an exceptional customer experience, then you will want to listen to this episode. I promise this will […]

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3 Website Optimization Tips that Sell

As you know, selling with social media involves driving traffic to your primary website and subscriber list so you can convert that interest into profitable outcomes. So, let’s talk about how to better optimize your website content. #1 ­ Answer the Most Important Questions In my social selling program at Social Media Marketing World 2015 […]

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Business Leadership: Moving from Connections to Relationships

This is Episode 37 of This Old New Business weekly business podcast with Jeff Korhan. Mark Sanborn believes the foundational principles of business never change, just their application, which is why he recommends being an early adopter of technology and practices for leading your industry in a digital, social, and global world. In this epidode Mark proves he […]

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How to Tell Your Business Story

I’m often asked how one should go about telling their business story. There is often confusion about whether the story should be about the business and what it does, or about the customer and how they are served by the business. To show you how this works I’m going to break down and reconstruct a […]

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Social Selling Tips: Converting Trust into Profits

This is Episode 34 of This Old New Business weekly business podcast with Jeff Korhan. Today I’d like to share my top 5 proven social selling tips, which happen to be deceptively simple, and that is why they work so well. From time to time I will refer back to the foundation of social selling discussed in Episode 33. […]

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Social Selling: Getting Buyers to Know, Like and Trust Your Business

This is Episode 33 of This Old New Business weekly business podcast with Jeff Korhan. Today we are going to talk about social selling, more specifically, using social media to sell. Some people will tell you that you cannot use social media to sell. In my opinion that is because they do not understand successful selling is not […]

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Business Blogging: How to Build Trust and Gain Customers

This is Episode 32 of This Old New Business weekly business podcast with Jeff Korhan. Page Machines is an SEO company located in Miramar, Florida. Whether you yourself are business blogging or you oversee the blogging of others, you will enjoy this show. In addition, Local Seo Services to personally managing her own blog for more than a […]

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Become One With Your Ideal Audience

This is for you. That’s the voice of online content that connects with its ideal audience. It speaks from a place that says, “We think you are going to like this.” My research for presenting social media and content marketing programs at several different green industry (landscape companies) this year revealed some good news: More companies […]

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