Archives for September 2011

Write a Letter

The most effective marketing tactics are uncommon. This is why the now uncommon practice of writing and sending physical letters can make your marketing more real, distinctive, and memorable.  During our long holiday weekend here in the United States I decided to step back from my business and take the time to consider what have been […]

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TinyLetter Simplifies Email Newsletters

Today MailChimp acquired TinyLetter to provide email newsletters capabilities for anyone that can send an email. Seriously, it’s that easy. Want proof.  Notice how they get you started by having you select your username – which then becomes the sign-up URL for your newsletter. In other words, one step at a time. Oh, and like […]

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