Typepad vs WordPress Series – Own Your Blog

  This is the first in a series of posts in which I will compare the two most favored blog platforms, Typepad and WordPress.  The purpose of this is not to crown a winner in a contest, rather to help you find the blogging platform that is right for you. One of the difficulties in […]

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How Many Social Media Tools Do You Need?

Tools If you walk into Home Depot they will gladly sell you all the tools that you need.  How many is that?  That's up to you to decide.  It stand to reason that the more tools you have, the more you can get done.  Right?  Wrong?  Home Depot is in the tools business. They want […]

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Twitter Opens Anywhere Firehose of Friendship

Twitter refers to the data that streams through its service as a Firehose.  As they prepare to launch their new relationship model known as @anywhere (at anywhere) – you can expect to get "Twitter wet" by visiting any number of social media sites they have partnered with.   Open Format One feature that distinguishes Twitter […]

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A Big Social Media Mistake

Also happens to be the easiest one to fix – Inconsistency. Consistency of Effort If you study the habits of those who have been – and still are, very successful with social media, you will discover they are committed to this craft.  They have blogs that go back many years that are visible evidence of […]

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Facebook Tips You Should Know

Here are a few Facebook tips we were talking about today that will make for some light reading on a this Friday afternoon. Facebook Uses a BFF Meter In a recent update, Facebook took the liberty of keeping the flow of your friends' news to a manageable level.  I'm not sure if its to keep […]

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Using Social Media as Your Business Laboratory

One of the most powerful uses of social media is testing new ideas, surveying your marketplace, and otherwise experimenting with new ideas to build a knowledgebase for succeeding. As a chemistry major in college, I spent more time in the lab than I care to remember. Chemistry trials and experiments take time – hours, days, […]

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Show Google Some SEO Love

Google has been on a tear.  In the last year they have: Added Google Profile Enhanced Google Local Launched Google Social Search Introduced Google Wave and Google Buzz And just this week, they have ramped up Google Apps with Google Marketplace I'm sure most people are taking a wait and see approach to much of […]

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Feng Shui Productivity from the Web

Here's a productivity tip that will save you time and energy.  And it's so simple.  Which is exactly why it works. You have a recycle bin on your laptop that you use to discard unnecessary computer files.  You toss them into the recycle bin and empty it periodically.  Why not do the same with your […]

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Why Should I Read Your Blog

You have four seconds to answer. If you expect to translate visitors into readers, you have to appeal to their sensibilities in a matter of seconds.  To do that, you have to know them well. Know Your Audience Many blogs proclaim to help everyone.  That's not an audience; that's a dream! I've read blogs that […]

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12 iPhone Apps for Small Business Efficiency, Learning, and Sharing

These are my favorite iPhone apps that help me as a marketer, entrepreneur, and small business owner.  I have organized them by category. I hope you find a few you can use.  Most of them are free.  Please leave a comment to share your favorites so we can learn from your personal experience.  The name […]

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