How To Build a Business Legacy with Your Blog

Make it Simple, Strong, and Social. Blogging is the most powerful marketing tool available to any business marketer today – without exception.  It is the great equalizer.  Whatever you do well, it amplifies it.   And unlike your other social media networks, you own the content you create.  That is why it is also your legacy.  […]

Read the full article

A New Year of Opportunity – Once in a Blue Moon

You will only be able to greet a New Year like this one – well, once in a Blue Moon. Like me, you may never have actually understood what a Blue Moon is – other than a span of time that your mother promised you would pass until the nearly impossible would occur! Well, guess […]

Read the full article

A Social Media Channel with Unlimited Bandwidth

It’s meditation.  Stay with me and I’ll show you how. Yesterday, I made a post on how to improve and extend  your vision to accomplish more in 2010.  Near the end of that post I made a recommendation that you should consider learning meditation.  Today I will explain why.  And if you are a social […]

Read the full article

How To Improve Your Vision

Make it younger.  It's a game. Yesterday I went to the optometrist.  His testing indicated my vision has actually improved.  Now that may be a shock to some people, due to the fact that we are all advancing in age, but not to me.  I've always contended that your physical vision is a direct function […]

Read the full article

How to Simplify Your 2010 Planning and Collaboration

Make a list.  Simple. Or is it?  In this time of new media augmented reality, it is easy to go gaga over what technology can do for you.  Before you know it, you are so wrapped up in a loop of systems you forget the basics that got you here, namely, the venerable to-do list. […]

Read the full article

Social Media Ideas for Managing a Snowstorm

Here's how I would use social media if I were a snow plowing contractor. This is a business where safety is paramount.  Phrases like "zero-tolerance" are used to establish the level of service customers expect to keep their facilities safe – and their legal teams idle. I should first note that I owned a snow […]

Read the full article

Small Business Trends for 2010 – Part 3 of 3

If you are new here, this is the third post in a series.  Here is the leading post on  Small Business Trends for 2010.  And here is the previous, or 2nd post in the series on Collaborative Markets.    Sustainable Communities Organizations of people are evolving from exclusivity to inclusiveness.  This creates more sustainable communities […]

Read the full article

The Best Community

It's what you share with just one other human being. Today I did some very last minute Christmas shopping with my daughter Ali who is home on her college break.  When our Holiday shopping mission was accomplished, I realized something.  When you can spend a day, one-on-one, with someone you care about, that is a […]

Read the full article

Proof We are Not Overly Connected

Do you get a response to all of your emails, Tweets, and Facebook posts? How about 50%.  That is a more accurate estimate, isn't it?  Do I hear 25%?  You know what I'm talking about. As many of us give our perspectives on the high points of 2009, as well as the trends we see […]

Read the full article

What is Collaboration?

To work together, cooperate, join forces, unite. Yesterday I elaborated on collaboration, the second of three trends for small businesses for 2010 that are being encouraged by a variety of converging influences, with social media being one of them.  I've been wondering if we can harness the power of these converging influences by uniting the […]

Read the full article