Podcast Launch: This Old New Business with Jeff Korhan

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This is the official launch of our new weekly podcast show: This Old New Business.

I know, it’s a curious title.

Until you get to know the show better, just think of it as the serious podcast with the funny name!

The title of the show may at first appear to be a contradiction, when in fact it’s a reflection of a prevailing shift in the marketplace. The line between old and new and what’s relevant in business is blurring, and you’ll discover our guest experts enjoy bringing some clarity to the equation.

We hope you join us every join.

About The Show

This Old NEW Business is a weekly podcast show featuring sales and marketing like John Jantsch, Chris Brogan, and Jill Konrath sharing how businesses are successfully taking old practices for building profits, and making them new again –  by adapting to a digital, social, and global environment.

Many of us have to some extent resisted this transition, but we now of course realize

Our guests will be sharing inspiring stories and case studies from their experience working with real companies that have successfully made the transition to what works in business today.

Our first episodes with John Jantsch and Chris Brogan are now published, with Jill Konrath set to go live this week.

To download and listen to them more quickly, head over to iTunes or Stitcher If you search for it instead, you’ll find This Old New Business with Jeff Korhan under the Business category. Come back to JeffKorhan.com/podcasts for the show notes. That’s where you’ll find links to everything mentioned in the show.

Once we settle into a rhythm, the show will publish every Friday morning (North America time). However, to get things off to a running start we are publishing two episodes this week, with the third  and fourth close behind next week.

We Are Having a Contest!

Let’s have some fun with this.

To show our appreciation for you helping us get the word out, I’ll give away 12 signed copies of my book Built-In Social: Essential Social Marketing Practices for Every Small Business. This is a hard copy book that will be shipped, so I’ll have to limit the winners to the United States and Canada.

For my international friends only, I’ve got a complimentary 30-minute consultation with me via Skype.

You choose the topic. You will have to speak English of course. If your bandwidth is low or you are challenged with the English language, we can confine it to a Skype text chat.

www.builtinsocial.com

Here’s all you have to do. 

  1. Head over to iTunes
  2. Download and listen to the show
  3. Leave a rating and review on iTunes
  4. Email me a screenshot of your review at podcast@jeffkorhan.com

I’ll leave the contest open through 6:00 PM August 15th, Chicago time.

Special Thanks

Regular readers know this podcast has been in the planning for some time now. I’d like to thank Mike Stelzner for first planting the idea when I was a guest on his Social Media Marketing Podcast.  Thanks also to John Lee Dumas for inspiring me to ignite at his daily Entrepreneur on Fire Podcast, but more importantly for the step-by-step guidance available his Podcast Paradise member community. Finally, thanks to Craig Price, host of the The Reality Check Podcast for invaluable last minute help to bring it all home.

Just as these friends have graciously shared their expertise and experience to help me move my business to the next level, This Old New Business with Jeff Korhan promises to do the same for you. Our upcoming special guests are leading experts on Facebook, Google+, content marketing, local small business, SEO, and more.

So, please stay tuned or head over to iTunes or Stitcher now to give it a listen.

One more thing: To get timely updates to your email inbox, please subscribe here.

How To Listen and Subscribe to Podcasts on iTunes and Stitcher

Since launching my podcast I’ve learned that podcasting is new to a lot of people. So, I’ve put together a video tutorial that will show you how to listen and subscribe to podcasts on iTunes and Stitcher using your computer or mobile device. And while there, how to leave a rating or review, as well as why those reviews are so helpful for those of us trying to spread the word.

 

About the Author:  Jeff Korhan, MBA, is the author of Built-In Social: Essential Social Marketing Practices for Every Small Business – (Wiley)  

He helps mainstream businesses adapt their traditional growth practices to a digital world. Connect with Jeff on LinkedInTwitterFacebook, and Google+.

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Comments

  1. Congrats on the launch Jeff! I listened to episode 1 and think you’ve got something good started!

    • Thanks Mike – We are off and running and it feels great.

      As noted we’ll be pushing out more than one episode a week to build some momentum, so look for our interview soon.

      Thanks also for the help with getting the word out on Facebook. I figured there had to be a workaround!

      I’ll give you the heads up when we go live.

      Jeff

  2. Jeff – Congrats on the new show!

    • Hey Mike – Thanks for giving the needed push to get this going!

      It took a bit (OK, much) longer than expected, but that may well be why I’m feeling the energy now. :)

      Looking forward to having you on the show sometime.

      Jeff

  3. Congrats Jeff. I listened to the first two podcasts and loved them. Jantsch and Brogan shared really great insights.

    Frank

    • Awesome Frank! Thanks for listening.

      I’ve got one you’ll especially like publishing (most likely) this coming Friday. :)

      If you get a chance, I’ll really appreciate a review in iTunes.

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